Process – The Ultimate SEO Audit Checklist

|

The Prioritized SEO Audit Checklist

Content

? Search intent

? Keyword placement above fold

? Necessary topic coverage

? Duplicate content

? Duplicate topic coverage

? Unique angle

? Word length

? Heading usage

? Internal linking

? Internal linking anchor usage

? Author privilege

? Keyword or topic cannibalism

? Overoptimization

? Readability level comparison

 

SERPS

? Google changing meta title and meta descriptions

 

Technical

? TTFB

? Page speed

? CLS

? LCP

? Canonical URLs

? Robots.txt

? 4xx Errors

? 5xx Errors

? 301 Redirects

? Page depth

? Broken backlinks

? Overoptimization

? URL path

? Mobile usability

? Desktop usability

? Sitemap Analysis

 

User Experience / CRO

? Ease of navigation

? Page structure

? Rich content

 

Off-Page SEO

? Anchor text profile

? Link spam

? Overoptimization